Making calls is an important part of any business and as an owner in a Small Business you will be making some or all of those calls yourself. Having a system and getting it right is crucial if you want to get those important sales.
How to effectively use social media for business
January 12, 2012 By 2 Comments
People involved in small business have found a powerful marketing tool in social networking sites.
Among the top social media used by business people today are Facebook, Twitter, LinkedIn and YouTube. By using these sites, you are able to expose your business to more people, at both a local and international level.
Managing twitter lists – how powerful are they?
January 10, 2012 By 1 Comment
Twitter. Unless you live on a rock, you know what it is. It is one of the biggest and fastest growing social networking sites today. Everyone uses twitter for different reasons. Whether it be personal, business, or even a mix of both. Even large corporations have started using not only Twitter, but other social media mediums (like Facebook and LinkedIn), to promote and brand their companies online.
How to add a PDF document to a Facebook page
December 22, 2011 By 1 Comment
Facebook provides users a lot of opportunities to customize their business pages in order to attract as much traffic as possible. Apart from the existing Info, Wall and Photos sections, there are many other ways you can customize your Facebook page according to your branding. One of them is by uploading PDF documents in a [...]
Retention Marketing – the art of keeping customers
December 12, 2011 By Leave a Comment
Brands exist and grow because consumers opt into their offering. So when a consumer becomes a customer, it is in your interest to invest in retention marketing to ensure that they stay engaged and are provided with every opportunity possible to make a repeat investment. Retention marketing includes any marketing activity that is targeted to [...]
5 key ways to engage your Facebook business page fans
December 9, 2011 By Leave a Comment
We’ve all heard that if you are in business, you need to have a Facebook Business page or Fan page. Now that you’ve gone ahead and built your Facebook fan page, what’s the next step? If you build it they will come… or will they? If you now do nothing with your Facebook page, it [...]
What small businesses need to know about group buying
December 7, 2011 By Leave a Comment
Group buying sites have exploded in popularity in recent months – hundreds and thousands of customers are now ready to walk through your doors in large numbers, providing you can slash your prices for them. Are the massive discounts worth the exposure? Are the horror stories true? Here we’ll cover the essential things you need [...]
Taglines: convey, connect, convert
November 29, 2011 By Leave a Comment
A tagline can inject vitality into a brand’s message and enhance its perceived value. The addition of a tagline extends your ability to communicate your brand identity with your target market. Providing reach and insight, these few little words can be the key to converting consumers to customers. A tagline is a phrase or slogan [...]
7 cool strategies for maximizing Linked in
November 26, 2011 By Leave a Comment
There’s no doubt that LinkedIn is a top networking site for business professionals with more than 80 million members. From Fortune 500 company executives to small business owners, people the world over have set up an account in LinkedIn and if you’re yet to do so, you are missing out. LinkedIn requires members to provide [...]
Benefits of emarketing : learn how to market your online business in a positive way
November 24, 2011 By Leave a Comment
Understanding the benefits of emarketing can really propel your e-business to the next level. Emarketing involves various marketing methods that can pull visitors to your business than expected. In fact when you adopt e-marketing strategies as a way of driving traffic to your business, I can really assure that your profit can rise simultaneously. When [...]
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